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Alzahra University , a.doulani@gmail.com
Abstract:   (313 Views)
Aim: The purpose of this research was to investigate the use of virtual social networks by librarians and users of public libraries.
Methodology: The current research is applied in terms of purpose and analytical survey in terms of methodology. The statistical population of this research included librarians and users using virtual networks (Instagram and Bale) of the institution of public libraries, which included more than 5000 people in July 1401. Due to the fact that it was not possible to access each and every statistical population in the aforementioned social networks, available sampling was used. The tool for measuring and collecting data was a questionnaire that was modeled on social network questionnaires and librarian performance questionnaires.
Finding: The findings of the research show that there is a positive relationship between the information format (how to display information) and the level of interaction of users and librarians (liking, commenting, etc.) with the virtual pages of social networks attributed to the country's public libraries. In terms of the level of interaction of librarians and users with social network pages, it was found that librarians have more communication and interaction than users due to the existence of an employment relationship and the need to produce content on the said pages as part of their assigned duties. Also, according to librarians, using relevant information available on social media pages improves their organizational performance.
Originality: The results of this research show the importance of social networks from the point of view of the type and manner of providing information to users. Also, the presence of these media as new service delivery systems have a positive and significant effect on the performance of librarians.
Aim: The purpose of this research was to investigate the use of virtual social networks by librarians and users of public libraries.
Methodology: The current research is applied in terms of purpose and analytical survey in terms of methodology. The statistical population of this research includes librarians and users using virtual networks (Instagram and Bale) of the institution of public libraries, which included more than 5000 people in July 1401. Access sampling method was used for sampling. The tool for data collection and analysis is a questionnaire.
Finding: The findings of the research showed that there is a positive relationship between the information format (how to display information) and the level of interaction of users and librarians (liking, commenting, etc.) There is a meaning. In terms of the level of interaction of librarians and users with social network pages, it was found that librarians have more communication and interaction than users due to the employment relationship and the need to produce content on the said pages as part of their assigned duties. Also, according to librarians, the use of relevant information available on social media pages is effective in their organizational performance.
Originality: The results of this research show the status of using social networks from the point of view of the type and manner of providing information to users and librarians. Also, the existence of these media as new service delivery systems have a positive and significant effect on the performance of librarians.
 
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Type of Study: quantitative | Subject: Information Literacy and Information Media
Received: 2023/05/6 | Accepted: 2023/09/27

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